Orissa International undertook a market research study in Indonesia for a globally renowned sportswear brand specializing in garment-dyed technology. The company wanted to explore the interest level of potential partners in the country. Orissa International delivered a report that provided information on the apparel retail market in Indonesia, including traditional and modern retail channels as well as e-commerce channels. We provided information on the key retailers in the country as well as an analysis of the competitive landscape, including the brands in the market, their distribution channels and pricing information. We also provided information on the regulatory environment for apparel products, such as import procedures, labeling requirements and import tariffs. Other relevant information such as social media marketing for fashion, production localization and counterfeit products were also included in the report. Our team in Indonesia then identified and connected the client with three Indonesian fashion and lifestyle retailers.
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