Orissa International delivered an in-depth market report on the usage of creasing matrix in Vietnam for a UK-based client. Creasing matrix is a consumable product which is used by box makers in conjunction with die cutting machines to put the creases in cardboard boxes. The client wanted to find out about the key brands used in the market, acceptable pricing and the major distributors and box-makers. We interviewed more than 20 stakeholders in the market, including distributors and end-users of the product to understand the prevalence of different creasing methods, customer preferences and key criteria for brand selection.
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