Nestlé to Invest USD 100 Million in Coffee Factory in Vietnam

February 2024

In January 2024, Nestlé Vietnam announced a USD 100 million investment to increase production capacity at its Tri An coffee factory, located in the southern province of Dong Nai. This will help the company meet growing local and international consumer demand for high-quality coffee.

The Nestlé Tri An factory currently exports coffee products from iconic brands, such as Nescafé, Nescafé Dolce Gusto and Starbucks, to more than 29 countries all over the world. Nestlé has invested more than USD 500 million in this facility since 2011.

Vietnam is currently the world’s second largest producer and exporter of coffee, and an important sourcing country for Nestlé. The company is the largest coffee buyer in the country, with annual purchases reaching up to USD 700 million.

The Nescafé Plan, Nestlé’s sustainability program for the brand, was implemented in Vietnam in the Central Highlands in 2011. It is a cornerstone for sustainable coffee farming in the region. It supports farmers transitioning to sustainable farming methods, helps rejuvenate coffee plots through the distribution of high-quality coffee plantlets, and protects water resources and biodiversity.

Nestlé currently operates six factories in Vietnam, focusing on the production of coffee, cocoa malt beverages, cooking aids and water. The company has been present in the country for nearly three decades and currently employs around 3,000 employees.

(Source: Nestlé)

Our Services

Orissa International provides consulting services to companies that want to develop a market entry strategy for Southeast Asia or implement their business expansion into the region. We have very strong domain knowledge of markets and industry sectors, and a business network of over 16,000 distributors, resellers, and system integrators, built through advising and guiding more than 5,000 companies with their market expansion into Singapore, Malaysia, Indonesia, Thailand, Vietnam and the Philippines over the last 25 years.