Indonesian Health App Achieves USD 180,000 Annual Revenue from Premium Features

July 2022

Fita, an Indonesia-based healthcare startup, just announced that it currently sells around 150 premium packages per day, contributing around USD 180,000 in annual sales.
Fita was founded in August 2021, and has attracted 1.8 million registered users and 500,000 monthly active users as of June 2022. The startup aims to fill a gap in Indonesia´s healthcare market: the health and fitness segment.

Fita’s platform offers users customized programs to help guide them on the journey toward a healthier life. An interesting feature of Fita allows users to log their food, number of steps, or exercise, and earn rewards for those activiti telecommunications firm that operates in the digital technology innovation. Indico is also an investor in online learning platform Kuncie and game publisher MajaMojo.es. The company also provides premium features such as exclusive workout plans, direct communication with trainers, and the ability to earn more rewards.

The health startup previously received an undisclosed amount of funding from Indico, the investment arm of Telkomsel, Indonesia’s largest telecommunications firm. Telkomsel Digital Ecosystem (INDICO) is a subsidiary of Telkomsel telecommunications firm that operates in the digital technology innovation. Indico is also an investor in online learning platform Kuncie and game publisher MajaMojo.

(Source: Tech in Asia)

Our Services

Orissa International provides consulting services to companies that want to develop a market entry strategy for Southeast Asia or implement their business expansion into the region. We have very strong domain knowledge of markets and industry sectors, and a business network of over 16,000 distributors, resellers, and system integrators, built through advising and guiding more than 5,000 companies with their market expansion into Singapore, Malaysia, Indonesia, Thailand, Vietnam and the Philippines over the last 25 years.